Weekly intelligence from public SEC filings
Nothing on this site is investment advice. It is an automated research digest of public SEC filings.
Sector: consumer · Tracking since 2026-05-14
Doug Herrington, who runs Amazon's Worldwide Stores, reported a 10b5-1 sale of 1,000 AMZN shares for about $240K (event 0001018724-26-000022:0). The smallest disposal of the week and the least informative — a routine plan execution that rounds to noise.
Jeff Bezos reported a 10b5-1 sale of 1,209,649 Amazon shares worth roughly $346.5M (event 0001018724-26-000028:0), by far the largest dollar figure on this week's tape. The filing discloses this as executed under a pre-arranged trading plan, meaning the timing and size were set in advance and do not reflect a decision made this week. Bezos has continued a well-documented pattern of periodic scheduled sales; this filing extends that pattern rather than departing from it, and carries no read on his view of Amazon.
Douglas Herrington, Amazon's CEO of Worldwide Stores, filed a 10b5-1 sale of 1,000 shares worth about $278K (event 0001018724-26-000030:0). Small relative to his holdings and executed on a standing plan alongside Bezos's much larger disposal the same week; routine, not a signal.
All 21 insider transactions filed this week are sales, with zero purchases across the watchlist. Microsoft EVP Judson Althoff sold $4.88M and Meta CFO Susan Li sold $1.47M, neither flagged as 10b5-1; AMD's Paul Darren Grasby sold $7.72M, also without a plan flag — the single largest discretionary insider sale of the week. The rest — Meta COO Javier Olivan (~$1.02M across nine lines), Meta director Marc Andreessen (~$251K across four lines), Amazon's Douglas Herrington (~$983K across three lines), and AMD's Mark Papermaster ($3.59M) and Ava Hahn ($67.9K) — are all explicit 10b5-1 plan sales. Combined, roughly $19.98M of insider selling this week and no offsetting purchase from any watched actor.
President and CEO Andy Jassy filed 4 sale lines on 2026-08-21 totaling 20,000 shares for about $5.18M (events 0001374545-26-000010:0 through :3), flagged as a 10b5-1 plan transaction. The size and timing were set in advance, so this filing extends a recurring disposal pattern rather than signaling any change in Jassy's view of Amazon.
Matt Garman, CEO of Amazon Web Services, filed 4 sale lines on 2026-08-21 totaling 14,541 shares for about $3.77M (events 0002024813-26-000010:0 through :3). Doug Herrington, CEO of Worldwide Amazon Stores, filed 3 sale lines the same day totaling 6,362 shares for about $1.65M (events 0001936006-26-000022:0 through :2). Both are disclosed as 10b5-1 plan sales alongside Jassy's disposal in the same filing window; routine, not a signal.
Senior Vice President and CFO Brian Olsavsky sold 6,172 shares for about $1.61M on 2026-08-21 (event 0001639902-26-000008:0). Senior Vice President David Zapolsky filed 5 sale lines across 2026-08-21 and 2026-08-24 totaling 15,430 shares for about $4.00M (events 0001557979-26-000008:0 through :4). Vice President Shelley Reynolds sold 2,343 shares for about $607K on 2026-08-21 (events 0001397333-26-000006:0 through :2). All are 10b5-1 plan sales, bringing Amazon's total insider selling this week to six executives and about $16.8M.
| Filed | Actor | Event | Shares | Value ($) | Source |
|---|---|---|---|---|---|
| 2026-08-25 | jassy-andrew-r | insider_sell | 3,197 | 823,657 | filing |
| 2026-08-25 | jassy-andrew-r | insider_sell | 7,478 | 1,934,300 | filing |
| 2026-08-25 | jassy-andrew-r | insider_sell | 7,514 | 1,950,685 | filing |
| 2026-08-25 | jassy-andrew-r | insider_sell | 1,811 | 471,571 | filing |
| 2026-08-25 | garman-matthew-s | insider_sell | 2,159 | 556,148 | filing |
| 2026-08-25 | garman-matthew-s | insider_sell | 5,191 | 1,342,701 | filing |
| 2026-08-25 | garman-matthew-s | insider_sell | 5,240 | 1,360,148 | filing |
| 2026-08-25 | garman-matthew-s | insider_sell | 1,951 | 507,923 | filing |
| 2026-08-25 | herrington-douglas-j | insider_sell | 1,825 | 470,422 | filing |
| 2026-08-25 | herrington-douglas-j | insider_sell | 2,125 | 549,484 | filing |
| 2026-08-25 | herrington-douglas-j | insider_sell | 2,412 | 627,904 | filing |
| 2026-08-25 | zapolsky-david | insider_sell | 1,138 | 293,265 | filing |
| 2026-08-25 | zapolsky-david | insider_sell | 1,782 | 460,889 | filing |
| 2026-08-25 | zapolsky-david | insider_sell | 2,133 | 553,798 | filing |
| 2026-08-25 | zapolsky-david | insider_sell | 1,119 | 291,442 | filing |
| 2026-08-25 | zapolsky-david | insider_sell | 9,258 | 2,404,951 | filing |
| 2026-08-25 | olsavsky-brian-t | insider_sell | 6,172 | 1,606,633 | filing |
| 2026-08-25 | reynolds-shelley | insider_sell | 675 | 173,992 | filing |
| 2026-08-25 | reynolds-shelley | insider_sell | 780 | 201,693 | filing |
| 2026-08-25 | reynolds-shelley | insider_sell | 888 | 231,169 | filing |
| 2026-08-19 | herrington-douglas-j | insider_sell | 1,441 | 377,607 | filing |
| 2026-08-19 | herrington-douglas-j | insider_sell | 1,900 | 499,349 | filing |
| 2026-08-19 | herrington-douglas-j | insider_sell | 400 | 106,037 | filing |
| 2026-08-14 | coatue | 13f_new | 443,073 | 105,602,019 | filing |
| 2026-08-14 | coatue | 13f_new | 3,117,728 | 743,079,292 | filing |
| 2026-08-14 | coatue | 13f_new | 138,670 | 33,050,608 | filing |
| 2026-08-14 | coatue | 13f_new | 235,796 | 56,199,619 | filing |
| 2026-08-14 | coatue | 13f_new | 128,652 | 30,662,918 | filing |
| 2026-08-14 | coatue | 13f_new | 1,282,886 | 305,763,049 | filing |
| 2026-08-14 | altimeter | 13f_add | 2,425,351 | 578,058,158 | filing |
| 2026-08-14 | appaloosa | 13f_add | 5,000,000 | 1,191,700,000 | filing |
| 2026-08-13 | baupost | 13f_add | 3,743,854 | 892,310 | filing |
| 2026-08-05 | herrington-douglas-j | insider_sell | 1,000 | 278,390 | filing |
| 2026-08-05 | bezos-jeffrey-p | insider_sell | 1,209,649 | 346,453,514 | filing |
| 2026-07-02 | herrington-douglas-j | insider_sell | 1,000 | 239,770 | filing |
| 2026-05-15 | berkshire | 13f_exit | 0 | 0 | filing |
| 2026-05-15 | pershing-square | 13f_add | 11,451,981 | 2,385,104,083 | filing |
| 2026-05-15 | coatue | 13f_new | 161,128 | 33,558,129 | filing |
| 2026-05-15 | coatue | 13f_new | 6,602,594 | 1,375,122,252 | filing |
| 2026-05-15 | coatue | 13f_new | 1,165,935 | 242,829,282 | filing |
| 2026-05-15 | appaloosa | 13f_add | 4,320,000 | 899,726,400 | filing |
| 2026-05-14 | baupost | 13f_add | 3,118,754 | 649,543 | filing |